Grant: Insight Grants
Brandon University
$11,317.00
Online versus Offline Price Dispersion: Do Store Familiarity and Consumer Search Cost Matter?
FY 2020-21
Program
Insight Grants
Recipient
Location
Manitoba, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
70710
File number
435-2021-1224
Name nom
Zhuang, Hejun J.
Role rôle
Applicant
Amount montant
$11,317.00
Fiscal year exercice financier
2020
Institution
Brandon University
Établissement
Brandon University
Province id
MB
Province en
Manitoba
Province fr
Manitoba
Competition year année du concours
2021
Title titre
Online versus Offline Price Dispersion: Do Store Familiarity and Consumer Search Cost Matter?
Keywords mots clés
online and offline price dispersion; store familiarity; search cost; shopping risk; pricing strategy
Program
Insight Grants
Programme
Subventions Savoir
Discipline en
Marketing
Discipline fr
Marketing
Main discipline
Management, Business, Administrative Studies
Discipline principale
Sciences administratives, gestion des affaires et commerce
Area of research
Innovation, Industrial and Technological Development
Domaine de recherche
Innovation et développement industriel et technologique
