Contribution: Industrial Research Assistance Program – Contributions to Firms
Crazy D's All Natural Labs Inc.
$49,997.00
LAUNCH EXPANSION & BRAND AWARENESS CAMPAIGN
FY 2021-22 · 2021-04-01
Summary
Project to include website development to increase credibility of brand, e-commerce sales, SEO improvements along with video + 3 D modelling, photography, educational blog posts (awareness of prebiotics, fibre gap, establishing Crazy D’s as a leader in this space). The company will also be adding new products/flavours including soda syrups to reduce their carbon footprint even further. The syrups will be for customers with soda streamers and will require far less packaging (one syrup bottle to equal a 12 pack of cans).
Department
Program
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (linked with high confidence)
Recipient
Location
Toronto|Toronto, Ontario, Canada
Recipient Type
For-profit organization
Business Number
755254497
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Amendments
Each version of the agreement as published, oldest first, with its total as of that version. The amount above is the latest.
| Amendment | Date | Fiscal Year | Total |
|---|---|---|---|
| 0 | 2021-04-01 | 2021-22 | $49,997.00 |
| 1 | 2021-04-01 | 2021-22 | $49,997.00 |
As published
Additional Information
This agreement has been amended 1 time(s). The end date of this agreements has been modified by 31 days.
Additional Information (French)
Cet accord a été modifié 1 fois La date de fin du présent accord a été changé de 31 jours.
Agreement End Date
2022-03-31
Agreement Number
971182
Agreement Start Date
2021-04-01
Agreement Title
LAUNCH EXPANSION & BRAND AWARENESS CAMPAIGN
Agreement Title (French)
LANCEMENT DE LA CAMPAGNE D'EXPANSION ET DE LA SENSIBILISATION À LA MARQUE
Agreement Type
Contribution
Agreement Value
$49,997.00
Amendment Date
2022-02-07
Amendment Number
1
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
Project to include website development to increase credibility of brand, e-commerce sales, SEO improvements along with video + 3 D modelling, photography, educational blog posts (awareness of prebiotics, fibre gap, establishing Crazy D’s as a leader in this space). The company will also be adding new products/flavours including soda syrups to reduce their carbon footprint even further. The syrups will be for customers with soda streamers and will require far less packaging (one syrup bottle to equal a 12 pack of cans).
Description (French)
Le projet comprendra la création d'un site Web afin d'accroître la crédibilité de la marque, les ventes en ligne, l'amélioration du référencement, ainsi que la réalisation de vidéos, la modélisation en 3D, la photographie et la publication d'articles éducatifs sur le blog (sensibilisation aux prébiotiques, manque de fibres, établissement de Crazy D's en tant que chef de file dans ce domaine). L'entreprise va également ajouter de nouveaux produits/arômes, notamment des sirops de soda, afin de réduire encore davantage son empreinte carbone. Les sirops seront destinés aux clients disposant d'une buse à soda et nécessiteront beaucoup moins d'emballages (une bouteille de sirop équivaut à un carton de 12 canettes).
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Beaches--East York
Federal Riding (French)
Beaches--East York
Federal Riding Number
35007
NAICS Code
3121
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
755254497
Recipient City
Toronto|Toronto
Recipient Country
CA
Recipient Legal Name
Crazy D's All Natural Labs Inc.
Recipient Operating Name
Crazy D's Sparkling Prebiotic
Recipient Postal Code
M4E 2E1
Recipient Province or Territory
ON
Recipient Type
F
Reference Number
172-2021-2022-Q1-971182
