Grant: Canada Graduate Scholarship - Doctoral
University of Western Ontario
$35,000.00
Social/ethical product choice: when purchase behaviour resonates louder than sentiment
FY 2011-12
Program
Canada Graduate Scholarship - Doctoral
Recipient
Location
Ontario, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
45454
Name nom
Noseworthy, Theodore J.
Role
Applicant
Award amount
35000.00
Fiscal year exercice financier
2011
Institution
University of Western Ontario
Établissement
University of Western Ontario
Province id
ON
Province en
Ontario
Province fr
Ontario
Competition year
2009
Title
Social/ethical product choice: when purchase behaviour resonates louder than sentiment
Keywords
social/ethical product development; consumer preferences; consumer willingness to pay; social consumption; social contagion
Program name en
Canada Graduate Scholarship - Doctoral
Program name fr
Bourse d'études supérieures du Canada - Doctorat
Discipline en
Marketing
Discipline fr
Marketing
Main discipline en
Management, Business, Administrative Studies
Main discipline fr
Sciences administratives, gestion des affaires et commerce
Area of research en
Social development and welfare
Area of research fr
Développement social et bien-être
