Grant: Standard Research Grants
University of Western Ontario
$7,850.00
Product strategy in multigenerational product-markets
FY 2000-01
Program
Standard Research Grants
Recipient
Location
Ontario, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
1818
Name nom
Vandenbosch, Mark
Role
Applicant
Award amount
7850.00
Fiscal year exercice financier
2000
Institution
University of Western Ontario
Établissement
University of Western Ontario
Province id
ON
Province en
Ontario
Province fr
Ontario
Competition year
1999
Title
Product strategy in multigenerational product-markets
Keywords
competitive strategy; high technology; econometric analysis; game theory
Program name en
Standard Research Grants
Program name fr
Subventions ordinaires de recherche
Discipline en
Marketing
Discipline fr
Marketing
Main discipline en
Management, Business, Administrative Studies
Main discipline fr
Sciences administratives, gestion des affaires et commerce
Area of research en
Management
Area of research fr
Gestion