Grant: Partnership Development Grants
HEC Montréal
$45,000.00
Mobile usage, its antecedents and consequences: a multi-method research program
FY 2011-12
Program
Partnership Development Grants
Recipient
Location
Quebec, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
50982
Name nom
Sénécal, Sylvain
Role
Applicant
Award amount
45000.00
Fiscal year exercice financier
2011
Institution
HEC Montréal
Établissement
HEC Montréal
Province id
QC
Province en
Québec
Province fr
Québec
Competition year
2011
Title
Mobile usage, its antecedents and consequences: a multi-method research program
Keywords
m-commerce; mobile; marketing; consumer
Program name en
Partnership Development Grants
Program name fr
Subventions de développement de partenariat
Discipline en
Marketing
Discipline fr
Marketing
Main discipline en
Management, Business, Administrative Studies
Main discipline fr
Sciences administratives, gestion des affaires et commerce
Area of research en
Information Technologies
Area of research fr
Technologies de l'information
