Grant: Applied Research and Development Grants - Level 1
George Brown College of Applied Arts and Technology
$24,912.00
Heuristic UX/UI Analysis of the Existing Careerleaf Platform and Development of Innovative UI Templates to Improve Platform Cohesion, Enhance Usability and Navigation
FY 2016-17
Summary
Careerleaf is a Toronto-based small-to medium-sized enterprise creating proprietary job board and recruitingsoftware as a service tools. Careerleaf places comprehensive business tools in the hands of job seekers, such ascustomer relationship management systems for job search. This is part of an all-in-one tool kit available to jobseekers on any Careerleaf-powered website. The Careerleaf platform empowers customers to run online careercommunities that reach beyond simple job listings, helping them compete with Indeed and LinkedIn, while alsoserving niche and regional markets. Consequently, employers improve the efficiency of their hiring andrecruiting processes, and enhance the candidate experience. The current proprietary software includes jobboards, recruiting suites, and the Tracklet - a virtual job assistant that allows users to pin jobs from any siteback to the Careerleaf powered job boards.As Careerleaf evolves to meet the demand of its consumers, there are a number of existing user interface (UI)elements that need to be re-evaluated to enhance the overall user experience (UX). While Careerleaf has beenextremely successful in both local and overseas markets, feedback has indicated opportunities to enhancecohesion across features, improve navigation and accessibility of key features, and improve overall efficiencyof the job application and candidate screening systems. Leveraging their expertise and leadership in interactiondesign, heuristic evaluation and human-centred design, the research team from George Brown College's Schoolof Design will collaborate with Careerleaf to undertake a holistic analysis of the overall UX to identify andremedy pain points, conduct usability testing and design and develop improved UI/UX. This will allowCareerleaf to solidify its position as a Canadian and global market leader for recruitment technology that servesmultiple user types through a user-centric interface.
Program
Applied Research and Development Grants - Level 1
Location
Ontario, Canada
Recipient Type
Academia
Type
Grant
Source
NSERC's Awards Data
As published
Application id
499751-2016
Name nom
Facchini, Diana
Department département
Head Office
Organization id
10366
Institution établissement
George Brown College of Applied Arts and Technology
Province en
Ontario
Province fr
Ontario
Country en
CANADA
Country fr
CANADA
Fiscal year exercice financier
2016
Competition year année de concours
2016
Award amount
24912
Program id
CARD1
Program name en
Applied Research and Development Grants - Level 1
Program name fr
Subventions de recherche et développement appliquée - niveau 1
Group en
Research partnerships programs
Group fr
Programmes de partenariat
Committee code
1561
Committee name en
Applied Research and Development Grants
Committee name fr
Subventions de recherche et développement appliquée
Area of application code
801
Area of application group en
Information and communication services
Area of application group fr
Services d'information et de télécommunications
Area of application en
Computer software
Area of application fr
Logiciel
Research subject code
2705
Research subject group en
Information technology
Research subject group fr
Technologie de l'information
Research subject en
Software and development
Research subject fr
Logiciels et développement
Partie
1
Nb partie
1
Application title
Heuristic UX/UI Analysis of the Existing Careerleaf Platform and Development of Innovative UI Templates to Improve Platform Cohesion, Enhance Usability and Navigation
Keyword
NSERC
Application summary
Careerleaf is a Toronto-based small-to medium-sized enterprise creating proprietary job board and recruitingsoftware as a service tools. Careerleaf places comprehensive business tools in the hands of job seekers, such ascustomer relationship management systems for job search. This is part of an all-in-one tool kit available to jobseekers on any Careerleaf-powered website. The Careerleaf platform empowers customers to run online careercommunities that reach beyond simple job listings, helping them compete with Indeed and LinkedIn, while alsoserving niche and regional markets. Consequently, employers improve the efficiency of their hiring andrecruiting processes, and enhance the candidate experience. The current proprietary software includes jobboards, recruiting suites, and the Tracklet - a virtual job assistant that allows users to pin jobs from any siteback to the Careerleaf powered job boards.As Careerleaf evolves to meet the demand of its consumers, there are a number of existing user interface (UI)elements that need to be re-evaluated to enhance the overall user experience (UX). While Careerleaf has beenextremely successful in both local and overseas markets, feedback has indicated opportunities to enhancecohesion across features, improve navigation and accessibility of key features, and improve overall efficiencyof the job application and candidate screening systems. Leveraging their expertise and leadership in interactiondesign, heuristic evaluation and human-centred design, the research team from George Brown College's Schoolof Design will collaborate with Careerleaf to undertake a holistic analysis of the overall UX to identify andremedy pain points, conduct usability testing and design and develop improved UI/UX. This will allowCareerleaf to solidify its position as a Canadian and global market leader for recruitment technology that servesmultiple user types through a user-centric interface.