Grant: Insight Grants
Western University (The University of Western Ontario)
$24,348.00
Blurred Ethnic Boundaries: The palette of mixed-ethnic identity and the canvas of consumer behavior
FY 2019-20
Program
Insight Grants
Location
Ontario, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
55322
Name nom
Cleveland, Mark
Role rôle
Applicant
Amount montant
$24,348
Fiscal year exercice financier
2019
Institution
Western University (The University of Western Ontario)
Établissement
Western University (The University of Western Ontario)
Province id
ON
Province en
Ontario
Province fr
Ontario
Competition year année du concours
2020
Title titre
Blurred Ethnic Boundaries: The palette of mixed-ethnic identity and the canvas of consumer behavior
Keywords mots clés
mixed-ethnic identity; consumer behavior; culture; ethnic diversity; self-concept; social psychology; marketing; intergroup relations; consumption
Program
Insight Grants
Programme
Subventions Savoir
Discipline en
Marketing
Discipline fr
Marketing
Main discipline
Management, Business, Administrative Studies
Discipline principale
Sciences administratives, gestion des affaires et commerce
Area of research
Multiculturalism and ethnic studies
Domaine de recherche
Multiculturalisme et études ethniques
