Grant: Insight Grants
University of Waterloo
$82,536.00
The practice behind the theory of community-based social marketing
FY 2020-21
Program
Insight Grants
Recipient
Location
Ontario, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
75827
File number
435-2020-1375
Name nom
Lynes, Jennifer K.
Role rôle
Applicant
Amount montant
$82,536.00
Fiscal year exercice financier
2020
Institution
University of Waterloo
Établissement
University of Waterloo
Province id
ON
Province en
Ontario
Province fr
Ontario
Competition year année du concours
2020
Title titre
The practice behind the theory of community-based social marketing
Keywords mots clés
social marketing; community based social marketing; behaviour change; pro-environment behaviours; sustainability climate change
Program
Insight Grants
Programme
Subventions Savoir
Discipline en
Marketing
Discipline fr
Marketing
Main discipline
Management, Business, Administrative Studies
Discipline principale
Sciences administratives, gestion des affaires et commerce
Area of research
Environment and Sustainability
Domaine de recherche
Environnement et développement durable