Grant: Canada Research Chairs
The University of British Columbia
$100,000.00
Consumer Behaviour
FY 2016-17
Program
Canada Research Chairs
Recipient
Location
British Columbia, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
66196
Name nom
Hoegg, Jo Andrea
Role rôle
Applicant
Amount montant
$100,000.00
Fiscal year exercice financier
2016
Institution
The University of British Columbia
Établissement
The University of British Columbia
Province id
BC
Province en
British Columbia
Province fr
Colombie-Britannique
Competition year année du concours
2014
Title titre
Consumer Behaviour
Keywords mots clés
product design, marketing communications, sales techniques, persuasion, consumer perception
Program
Canada Research Chairs
Programme
Chaires de recherche du Canada
Discipline en
Marketing
Discipline fr
Marketing
Main discipline
Management, Business, Administrative Studies
Discipline principale
Sciences administratives, gestion des affaires et commerce
Area of research
Management
Domaine de recherche
Gestion
