Contribution: Industrial Research Assistance Program – Contributions to Firms
nQube Data Science Inc.
$47,000.00
Artificial intelligence-driven marketing and promotion optimization
FY 2018-19 · 2018-07-09
Summary
Artificial intelligence-driven strategy optimization techniques will be created to segment customer databases for marketing campaigns. Historical redemption data will be utilized to optimize promotions presented to customers.
Department
Program
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (linked with high confidence)
Recipient
Location
Winnipeg|Winnipeg, Manitoba, Canada
Recipient Type
For-profit organization
Business Number
847468394
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Amendments
Each version of the agreement as published, oldest first, with its total as of that version. The amount above is the latest.
| Amendment | Date | Fiscal Year | Total |
|---|---|---|---|
| 0 | 2018-07-09 | 2018-19 | $40,000.00 |
| 1 | 2018-07-09 | 2018-19 | $47,000.00 |
As published
Additional Information
This agreement has been amended 1 time(s). The total amended value is 7,000 dollars.
Additional Information (French)
Cet accord a été modifié 1 fois La valeur totale des modifications est de 7 000 dollars.
Agreement End Date
2019-07-22
Agreement Number
908735
Agreement Start Date
2018-07-09
Agreement Title
Artificial intelligence-driven marketing and promotion optimization
Agreement Title (French)
Marketing piloté par intelligence artificielle et optimisation de promotion
Agreement Type
Contribution
Agreement Value
$47,000.00
Amendment Date
2019-02-18
Amendment Number
1
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
Artificial intelligence-driven strategy optimization techniques will be created to segment customer databases for marketing campaigns. Historical redemption data will be utilized to optimize promotions presented to customers.
Description (French)
Des techniques d’optimisation de stratégie pilotées par intelligence artificielle seront créées pour segmenter les bases de données du client pour les campagnes de marketing. Le rachat des données historiques sera utilisé pour optimiser les promotions présentées aux clients.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Winnipeg South Centre
Federal Riding (French)
Winnipeg-Centre-Sud
Federal Riding Number
46014
NAICS Code
541514
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
847468394
Recipient City
Winnipeg|Winnipeg
Recipient Country
CA
Recipient Legal Name
nQube Data Science Inc.
Recipient Postal Code
R3L 0E4
Recipient Province or Territory
MB
Recipient Type
F
Reference Number
172-2018-2019-Q1-908735
