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Contribution: Industrial Research Assistance Program – Contributions to Firms

CPGlab Inc

$50,000.00

Close-the-Loop product marketing-intelligence software

FY 2018-19 · 2018-11-15

Summary
The close-the-loop (CTL) project will allow cpgLAB to make 'what will happen' (predictive decisions), and with the ultimate goal of providing 'how can we make this happen” (prescriptive analytics). CTL will utilize AI to analyze data and give cpgLAB actionable data to pre-market validate direct to consumer products predicting success in the e-commerce marketplace.
Program
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (linked with high confidence)
Recipient
Location
Kelowna|Kelowna, British Columbia, Canada
Recipient Type
For-profit organization
Business Number
767374291
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions

Amendments

Each version of the agreement as published, oldest first, with its total as of that version. The amount above is the latest.

AmendmentDateFiscal YearTotal
02018-11-152018-19$50,000.00
12018-11-152018-19$50,000.00

As published

Additional Information
This agreement has been amended 1 time(s). The end date of this agreements has been modified by 183 days.
Additional Information (French)
Cet accord a été modifié 1 fois La date de fin du présent accord a été changé de 183 jours.
Agreement End Date
2019-09-30
Agreement Number
917463
Agreement Start Date
2018-11-15
Agreement Title
Close-the-Loop product marketing-intelligence software
Agreement Title (French)
Logiciel d'intelligence artificielle de marketing du produit Close-the-Loop
Agreement Type
Contribution
Agreement Value
$50,000.00
Amendment Date
2019-03-27
Amendment Number
1
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
The close-the-loop (CTL) project will allow cpgLAB to make 'what will happen' (predictive decisions), and with the ultimate goal of providing 'how can we make this happen” (prescriptive analytics). CTL will utilize AI to analyze data and give cpgLAB actionable data to pre-market validate direct to consumer products predicting success in the e-commerce marketplace.
Description (French)
Le projet Close-the-Loop (CTL) permettra à cpgLAB de déterminer « que va-t-il se passer » (décisions prédictives), et l'objectif ultime étant de fournir « comment pouvons-nous y arriver » (analytiques prescriptives). CTL utilisera l'intelligence artificielle pour analyser les données et fournir des données exploitables à cpgLAB afin de valider des produits destinés aux consommateurs, prédisant le succès dans le marché du commerce électronique.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Kelowna--Lake Country
Federal Riding (French)
Kelowna--Lake Country
Federal Riding Number
59014
NAICS Code
511211
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
767374291
Recipient City
Kelowna|Kelowna
Recipient Country
CA
Recipient Legal Name
CPGlab Inc
Recipient Postal Code
V1Y 6N6
Recipient Province or Territory
BC
Recipient Type
F
Reference Number
172-2018-2019-Q3-917463