Grant: Insight Development Grant
Western University (The University of Western Ontario)
$30,133.00
How Brand Transgressions Impact Consumer Perceptions of Online Information Credibility.
FY 2023-24
Program
Insight Development Grant
Location
Ontario, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
9994820
File number
430-2022-00090
Name nom
Connors, Scott
Role rôle
Individual
Amount montant
30133.0
Fiscal year exercice financier
2023
Institution
Western University (The University of Western Ontario)
Établissement
Western University (The University of Western Ontario)
Province id
ON
Province en
Ontario
Province fr
Ontario
Competition year année du concours
2022
Title titre
How Brand Transgressions Impact Consumer Perceptions of Online Information Credibility.
Keywords mots clés
Online information; Credibility; Branding; Consumer morality; Moral outrage; Brand Transgressions; Social Media
Program
Insight Development Grant
Programme
Subventions de développement Savoir
Sshrc discipline en
Management, Business, Administrative Studies
Crsh discipline fr
Sciences administratives, gestion des affaires et commerce
Sshrc main discipline
Management, Business, Administrative Studies
Crsh discipline principale
Sciences administratives, gestion des affaires et commerce
Sshrc area of research
Management
Crsh domaine de recherche
Gestion
Crdc field of research
Not Applicable
Ccrd domaine de recherche
Sans objet
