Grant: Joseph-Armand Bombardier Canada Graduate Scholarships - Doctoral
York University
$35,000.00
Understanding the demand for counterfeit products: impacts to product categories and genuine brand perceptions
FY 2014-15
Program
Joseph-Armand Bombardier Canada Graduate Scholarships - Doctoral
Recipient
Location
Ontario, Canada
Recipient Type
Academia
Type
Grant
Source
SSHRC's Expenditures File
As published
Cle
64392
Name nom
Astray, Tatiana
Role
Applicant
Award amount
35000.00
Fiscal year exercice financier
2014
Institution
York University
Établissement
Université York
Province id
ON
Province en
Ontario
Province fr
Ontario
Competition year
2014
Title
Understanding the demand for counterfeit products: impacts to product categories and genuine brand perceptions
Keywords
counterfeit consumption; consumer information processing; judgment and decision making; experimental methods
Program nane en
Joseph-Armand Bombardier Canada Graduate Scholarships - Doctoral
Program nane fr
Bourses d'études supérieures du Canada Joseph-Armand-Bombardier - Doctorat
Discipline en
Marketing
Discipline fr
Marketing
Main discipline en
Management, Business, Administrative Studies
Main discipline fr
Sciences administratives, gestion des affaires et commerce
Area of research en
Management
Area of research fr
Gestion