Contribution: Industrial Research Assistance Program – Contributions to Firms
Plantaform Technology Inc.
$44,000.00
Head of Marketing
FY 2022-23 · 2022-05-16
Summary
This project will focus on developing marketing strategies to position our product, the Rejuvenate, in the market. The Head of Marketing will conduct constant research to identify and create multiple traction channels that are best positioned for our target market whilst increasing the brand awareness, developing strong messaging, and increasing the conversion rates of pre-orders over time as we prepare for manufacturing.
Department
Program
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (linked with high confidence)
Recipient
Location
Gatineau|Gatineau, Quebec, Canada
Recipient Type
For-profit organization
Business Number
733569677
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
As published
Additional Information
This agreement has been amended 1 time(s). The end date of this agreements has been modified by 26 days. The total amended value is 44,000 dollars.
Additional Information (French)
Cet accord a été modifié 1 fois La date de fin du présent accord a été changé de 26 jours. La valeur totale des modifications est de 44 000 dollars.
Agreement End Date
2023-05-31
Agreement Number
990169
Agreement Start Date
2022-05-16
Agreement Title
Head of Marketing
Agreement Title (French)
Chef du marketing
Agreement Type
Contribution
Agreement Value
$44,000.00
Amendment Date
2022-06-13
Amendment Number
1
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
This project will focus on developing marketing strategies to position our product, the Rejuvenate, in the market. The Head of Marketing will conduct constant research to identify and create multiple traction channels that are best positioned for our target market whilst increasing the brand awareness, developing strong messaging, and increasing the conversion rates of pre-orders over time as we prepare for manufacturing.
Description (French)
Ce projet se concentrera sur la mise au point de stratégies de marketing pour positionner notre produit, Rejuvenate, sur le marché. Le ou la chef du marketing mènera des recherches constantes pour identifier et créer de multiples canaux de traction qui sont les mieux positionnés pour notre marché cible, tout en augmentant la notoriété de la marque, en préparant des messages puissants et en augmentant les taux de conversion des précommandes au fil du temps, alors que nous préparons la fabrication.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Hull--Aylmer
Federal Riding (French)
Hull--Aylmer
Federal Riding Number
24030
NAICS Code
1114
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
733569677
Recipient City
Gatineau|Gatineau
Recipient Country
CA
Recipient Legal Name
Plantaform Technology Inc.
Recipient Postal Code
J8Z 1V3
Recipient Province or Territory
QC
Recipient Type
F
Reference Number
172-2022-2023-Q1-990169
