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Contribution: Industrial Research Assistance Program – Contributions to Firms

Hippoc inc.

$250,000.00

High accuracy ad performance prediction at scale using a neuroscience and AI approach

FY 2023-24 · 2023-10-16

Summary
Create a user-friendly tool to help Canadian businesses optimize their ads, reducing companies' online acquisition costs and increase their profitability.
Program
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (linked with high confidence)
Recipient
Location
Montreal|Montreal, Quebec, Canada
Recipient Type
For-profit organization
Business Number
782187470
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions

As published

Agreement End Date
2024-05-17
Agreement Number
1012876
Agreement Start Date
2023-10-16
Agreement Title
High accuracy ad performance prediction at scale using a neuroscience and AI approach
Agreement Title (French)
Prédiction de haute précision de la performance publicitaire à l’échelle en utilisant une approche de neuroscience et d’IA
Agreement Type
Contribution
Agreement Value
$250,000.00
Amendment Number
0
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
Create a user-friendly tool to help Canadian businesses optimize their ads, reducing companies' online acquisition costs and increase their profitability.
Description (French)
Créer un outil convivial pour aider les entreprises canadiennes à optimiser leurs publicités, à réduire leurs coûts d’acquisition en ligne et à augmenter leur rentabilité.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Outremont
Federal Riding (French)
Outremont
Federal Riding Number
24054
NAICS Code
511211
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
782187470
Recipient City
Montreal|Montreal
Recipient Country
CA
Recipient Legal Name
Hippoc inc.
Recipient Postal Code
H3T 1V8
Recipient Province or Territory
QC
Recipient Type
F
Reference Number
172-2023-2024-Q3-1012876