Contribution: Industrial Research Assistance Program – Contributions to Firms
CanadaWheels Inc.
$150,000.00
Business Innovation: Optimizing E-Commerce Platform Performance
FY 2024-25 · 2024-04-01
Summary
The primary aim of this project is to elevate conversion rates by 1% for the firm through the implementation of sophisticated digital marketing strategies, advanced automation technologies in pricing and fulfillment processes, while enhancing customer experience and operational efficiency.
Department
Program
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (linked with high confidence)
Recipient
Location
Ottawa|Ottawa, Ontario, Canada
Recipient Type
For-profit organization
Business Number
808411508
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
As published
Agreement End Date
2024-09-30
Agreement Number
1017271
Agreement Start Date
2024-04-01
Agreement Title
Business Innovation: Optimizing E-Commerce Platform Performance
Agreement Title (French)
Innovation commerciale — : Optimisation des performances de la plateforme de commerce électronique
Agreement Type
Contribution
Agreement Value
$150,000.00
Amendment Number
0
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
The primary aim of this project is to elevate conversion rates by 1% for the firm through the implementation of sophisticated digital marketing strategies, advanced automation technologies in pricing and fulfillment processes, while enhancing customer experience and operational efficiency.
Description (French)
L’objectif principal de ce projet est d’augmenter les taux de conversion de 1 % pour l’entreprise grâce à la mise en œuvre de stratégies de marketing numérique sophistiquées, de technologies d’automatisation avancées dans les processus de tarification et d’exécution, tout en améliorant l’expérience client et l’efficacité opérationnelle.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Ottawa Centre
Federal Riding (French)
Ottawa-Centre
Federal Riding Number
35075
NAICS Code
454110
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
808411508
Recipient City
Ottawa|Ottawa
Recipient Country
CA
Recipient Legal Name
CanadaWheels Inc.
Recipient Postal Code
K1P 5V9
Recipient Province or Territory
ON
Recipient Type
F
Reference Number
172-2024-2025-Q1-1017271
