Contribution: Industrial Research Assistance Program – Contributions to Organizations
Toronto Metropolitan University
$200,000.00
Digital Growth Marketing CTO
FY 2025-26 · 2025-04-01
Summary
Enable IRAP-supported SMEs to utilize growth marketing strategies and more efficient sales channel to increase sales, validate their products, and/or increase brand awareness.
Department
Program
Industrial Research Assistance Program – Contributions to OrganizationsIndustrial Research Assistance Program-Contributions to Organizations (linked with high confidence)
Recipient
Location
Toronto|Toronto, Ontario, Canada
Recipient Type
Academia
Business Number
119130383
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Amendments
Each version of the agreement as published, oldest first, with its total as of that version. The amount above is the latest.
| Amendment | Date | Fiscal Year | Total |
|---|---|---|---|
| 0 | 2025-04-01 | 2025-26 | $200,000.00 |
| 1 | 2025-04-01 | 2025-26 | $200,000.00 |
As published
Additional Information
This agreement has been amended 1 time(s). The end date of this agreements has been modified by 41 days.
Additional Information (French)
Cet accord a été modifié 1 fois La date de fin du présent accord a été changé de 41 jours.
Agreement End Date
2026-03-13
Agreement Number
1028625
Agreement Start Date
2025-04-01
Agreement Title
Digital Growth Marketing CTO
Agreement Title (French)
CAO : Marketing de croissance numérique
Agreement Type
Contribution
Agreement Value
$200,000.00
Amendment Date
2025-12-02
Amendment Number
1
Coverage
IRAP Contributions to Organizations projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux organismes stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
Enable IRAP-supported SMEs to utilize growth marketing strategies and more efficient sales channel to increase sales, validate their products, and/or increase brand awareness.
Description (French)
Permettre aux PME soutenues par le PARI d’utiliser des stratégies de marketing de croissance et un canal de vente plus efficace pour augmenter leurs ventes, valider leurs produits ou accroître la notoriété de leur marque.
Expected Results
The purpose of IRAP Contributions to Organizations is to support Organizations in building and integrating the innovation capacity in Canada for the benefit of Firms in Canada, primarily SMEs and to support Organizations in providing innovation assistance services to SMEs in Canada.
Expected Results (French)
Le PARI, par le biais des Contributions aux organismes, vise à soutenir les organismes en les aidant à construire et à intégrer leur capacité d’innovation au Canada au bénéfice des entreprises canadiennes, et plus particulièrement des PME et à aider les organismes à offrir des services d’aide à l’innovation aux PME au Canada.
Federal Riding
Toronto Centre
Federal Riding (French)
Toronto-Centre
Federal Riding Number
35108
NAICS Code
6116
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Organizations
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux organismes
Program Purpose
The purpose of IRAP Contributions to Organizations is to support Organizations in building and integrating the innovation capacity in Canada for the benefit of Firms in Canada, primarily SMEs and to support Organizations in providing innovation assistance services to SMEs in Canada.
Program Purpose (French)
Le PARI, par le biais des Contributions aux organismes, vise à soutenir les organismes en les aidant à construire et à intégrer leur capacité d’innovation au Canada au bénéfice des entreprises canadiennes, et plus particulièrement des PME et à aider les organismes à offrir des services d’aide à l’innovation aux PME au Canada.
Recipient Business Number
119130383
Recipient City
Toronto|Toronto
Recipient Country
CA
Recipient Legal Name
Toronto Metropolitan University
Recipient Postal Code
M5B 2K3
Recipient Province or Territory
ON
Recipient Type
N
Reference Number
172-2024-2025-Q4-1028625