Contribution: Industrial Research Assistance Program – Contributions to Firms
GetintheLoop Marketing Ltd.
$80,000.00
Gen AI to Create Offers and Promotions for SMEs
FY 2024-25 · 2024-09-16
Summary
This project will create a prototype system that uses generative AI to create tailored marketing promotions for Small and Medium-Sized Enterprises (SMEs) for pipeline optimization and variation.
Department
Program
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (linked with high confidence)
Recipient
Location
Kelowna|Kelowna, British Columbia, Canada
Recipient Type
For-profit organization
Business Number
829498849
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
As published
Additional Information
This agreement has been amended 1 time(s). The end date of this agreements has been modified by 59 days. The total amended value is 80,000 dollars.
Additional Information (French)
Cet accord a été modifié 1 fois La date de fin du présent accord a été changé de 59 jours. La valeur totale des modifications est de 80 000 dollars.
Agreement End Date
2025-03-31
Agreement Number
1022607
Agreement Start Date
2024-09-16
Agreement Title
Gen AI to Create Offers and Promotions for SMEs
Agreement Title (French)
IA générative pour créer des offres et des promotions pour les PME
Agreement Type
Contribution
Agreement Value
$80,000.00
Amendment Date
2024-12-10
Amendment Number
1
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
This project will create a prototype system that uses generative AI to create tailored marketing promotions for Small and Medium-Sized Enterprises (SMEs) for pipeline optimization and variation.
Description (French)
Ce projet permettra de créer un système prototype qui utilise l’IA générative pour créer des promotions marketing sur mesure pour les petites et moyennes entreprises (PME) afin d’optimiser et de varier le pipeline.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Kelowna--Lake Country
Federal Riding (French)
Kelowna--Lake Country
Federal Riding Number
59014
NAICS Code
417930
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
829498849
Recipient City
Kelowna|Kelowna
Recipient Country
CA
Recipient Legal Name
GetintheLoop Marketing Ltd.
Recipient Postal Code
V1Y 1Z9
Recipient Province or Territory
BC
Recipient Type
F
Reference Number
172-2024-2025-Q3-1022607
