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Contribution: AgriMarketing Program: National Industry Association Component

Canadian Vintners Association

$1,500,000.00

Winning at Home and Abroad Amendment No. 2

FY 2018-19 · 2018-05-01

Summary
The objective of this project is to increase domestic and export sales of Canadian wine through market development and increased recognition, awareness and trust in Canadian premium wines and to protect, maintain and enhance market access for Canadian wine producers.
Program
AgriMarketing Program: National Industry Association Component
Location
Ottawa, Ontario, Canada
Recipient Type
Not-for-profit organization or charity
Business Number
123240160
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions

Amendments

Each version of the agreement as published, oldest first, with its total as of that version. The amount above is the latest.

AmendmentDateFiscal YearTotal
02018-05-012018-19$1,500,000.00
22018-05-012018-19$1,500,000.00

As published

Additional Information
The amendment adds the presentation of a Wines of Canada masterclass by the British Columbia Wine institute at the Vancouver International Wine Festival to the work plan. It does not mofidy the Minister's contribution.
Additional Information (French)
La modification ajoute au plan de travail la présentation d’une classe de maître sur les vins du Canada par l’Institut du vin de la Colombie-Britannique lors du Festival international du vin de Vancouver. Elle ne modifie pas la contribution du ministre.
Agreement End Date
2021-03-31
Agreement Number
CAP-AMPN-029
Agreement Start Date
2018-05-01
Agreement Title
Winning at Home and Abroad Amendment No. 2
Agreement Title (French)
Gagner au pays et à l’étranger, modification no2
Agreement Type
Contribution
Agreement Value
$1,500,000.00
Amendment Date
2019-09-09
Amendment Number
2
Description
The objective of this project is to increase domestic and export sales of Canadian wine through market development and increased recognition, awareness and trust in Canadian premium wines and to protect, maintain and enhance market access for Canadian wine producers.
Description (French)
L’objectif de ce projet est d’accroître les ventes de vin canadien sur le marché intérieur et à l’exportation grâce au développement des marchés et à une reconnaissance, une sensibilisation et une confiance accrues à l’égard des vins canadiens de qualité supérieure, et de protéger, de maintenir et d’améliorer l’accès au marché pour les producteurs de vin canadiens.
Expected Results
To differentiate their products and increase sales internationally.
Expected Results (French)
Pour différencier leurs produits et augmenter leurs ventes à l’international.
NAICS Code
1113
Organization Code
aafc-aac
Organization
Agriculture and Agri-Food Canada | Agriculture et Agroalimentaire Canada
Program Name
AgriMarketing Program: National Industry Association Component
Program Name (French)
Programme Agri-marketing - volet Associations nationales de l'industrie
Program Purpose
AgriMarketing Program - National Industry Association component - help industry increase and diversify exports by supporting promotional activities that differentiate Canadian products and producers.
Program Purpose (French)
Programme Agri-marketing - volet Associations nationales de l'industrie - aider l'industrie à accroître et à diversifier ses exportations en finançant des activités promotionnelles qui différencient les produits et les producteurs canadiens.
Recipient Business Number
123240160
Recipient City
Ottawa
Recipient Country
CA
Recipient Legal Name
Canadian Vintners Association
Recipient Operating Name
Canadian Vintners Association
Recipient Postal Code
K1R7X6
Recipient Province or Territory
ON
Recipient Type
N
Reference Number
235-2018-2019-Q1-00001