Contribution: Industrial Research Assistance Program – Contributions to Organizations
OCAD U CO Corp.
$98,850.00
National Customer Insights Workshops - Interactive Principles and Practices
FY 2022-23 · 2022-04-01
Summary
OCAD U CO offers IRAP clients a nine-week participatory research workshop to learn how to foster empathy with customers, uncover customer needs, and develop impactful value propositions that align with customer motivations and behaviours. These services support IRAP’s mission to provide innovative assistance services to SMEs in Canada.
Department
Program
Industrial Research Assistance Program – Contributions to OrganizationsIndustrial Research Assistance Program-Contributions to Organizations (linked with high confidence)
Recipient
Location
Toronto|Toronto, Ontario, Canada
Recipient Type
For-profit organization
Business Number
792053738
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
As published
Agreement End Date
2023-03-31
Agreement Number
989042
Agreement Start Date
2022-04-01
Agreement Title
National Customer Insights Workshops - Interactive Principles and Practices
Agreement Title (French)
Ateliers nationaux sur la connaissance de la clientèle – Pratiques et principes interactifs
Agreement Type
Contribution
Agreement Value
$98,850.00
Amendment Number
0
Coverage
IRAP Contributions to Organizations projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux organismes stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
OCAD U CO offers IRAP clients a nine-week participatory research workshop to learn how to foster empathy with customers, uncover customer needs, and develop impactful value propositions that align with customer motivations and behaviours. These services support IRAP’s mission to provide innovative assistance services to SMEs in Canada.
Description (French)
OCAD U CO offre aux clients du PARI un atelier de recherche participative de neuf semaines pour qu'ils puissent apprendre comment favoriser l'empathie avec les clients, découvrir les besoins des clients et élaborer des propositions de valeur percutantes qui correspondent aux motivations et aux comportements des clients. Ces services appuient la mission du PARI, qui consiste à offrir des services d'aide novateurs aux PME canadiennes.
Expected Results
The purpose of IRAP Contributions to Organizations is to support Organizations in building and integrating the innovation capacity in Canada for the benefit of Firms in Canada, primarily SMEs and to support Organizations in providing innovation assistance services to SMEs in Canada.
Expected Results (French)
Le PARI, par le biais des Contributions aux organismes, vise à soutenir les organismes en les aidant à construire et à intégrer leur capacité d’innovation au Canada au bénéfice des entreprises canadiennes, et plus particulièrement des PME et à aider les organismes à offrir des services d’aide à l’innovation aux PME au Canada.
Federal Riding
Toronto Centre
Federal Riding (French)
Toronto-Centre
Federal Riding Number
35108
NAICS Code
611210
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Organizations
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux organismes
Program Purpose
The purpose of IRAP Contributions to Organizations is to support Organizations in building and integrating the innovation capacity in Canada for the benefit of Firms in Canada, primarily SMEs and to support Organizations in providing innovation assistance services to SMEs in Canada.
Program Purpose (French)
Le PARI, par le biais des Contributions aux organismes, vise à soutenir les organismes en les aidant à construire et à intégrer leur capacité d’innovation au Canada au bénéfice des entreprises canadiennes, et plus particulièrement des PME et à aider les organismes à offrir des services d’aide à l’innovation aux PME au Canada.
Recipient Business Number
792053738
Recipient City
Toronto|Toronto
Recipient Country
CA
Recipient Legal Name
OCAD U CO Corp.
Recipient Operating Name
OCAD U CO
Recipient Postal Code
M5A 3Y5
Recipient Province or Territory
ON
Recipient Type
F
Reference Number
172-2022-2023-Q1-989042
