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Contribution: Industrial Research Assistance Program – Youth Employment Program

Matagora Inc.

$18,241.00

Youth - Digital & Social Media Marketing Coordinator

FY 2021-22 · 2021-10-25

Summary
The young graduate is expected to assist in the management, implementation, deployment and reporting of online marketing campaigns in her role as Marketing Coordinator. This involves working with 3rd party tools to configure and update email marketing campaigns, segment and target audiences. She will also be responsible for supportive activities in Customer Direct acquisition and retention marketing campaigns, including promotions setup, creative briefs, and workflow assistance.
Program
Industrial Research Assistance Program – Youth Employment Program
Recipient
Location
Montreal|Montréal, Quebec, Canada
Recipient Type
For-profit organization
Business Number
767691124
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions

As published

Agreement End Date
2022-04-29
Agreement Number
981507
Agreement Start Date
2021-10-25
Agreement Title
Youth - Digital & Social Media Marketing Coordinator
Agreement Title (French)
PEJ - Coordinatrice du marketing numérique et des médias sociaux
Agreement Type
Contribution
Agreement Value
$18,241.00
Amendment Number
0
Coverage
IRAP Youth Employment Program projects stimulate wealth creation for Canada through technological innovation. | Les projets du Programme Emploi-jeunesse du PARI stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
The young graduate is expected to assist in the management, implementation, deployment and reporting of online marketing campaigns in her role as Marketing Coordinator. This involves working with 3rd party tools to configure and update email marketing campaigns, segment and target audiences. She will also be responsible for supportive activities in Customer Direct acquisition and retention marketing campaigns, including promotions setup, creative briefs, and workflow assistance.
Description (French)
Dans le cadre de son rôle de coordinatrice du marketing, la jeune diplômée doit contribuer à la gestion, à la mise en œuvre, au déploiement et à l'établissement de rapports sur les campagnes de marketing en ligne. Elle devra travailler avec des outils tiers pour configurer et mettre à jour les campagnes de marketing par courriel, segmenter et cibler les auditoires. Elle sera également responsable des activités de soutien dans le cadre des campagnes de marketing d'acquisition et de fidélisation du client direct, y compris la mise en place de promotions, les exposés créatifs et l'assistance au flux de travail.
Expected Results
The purpose of IRAP’s Youth Employment Program is to assist in increasing the supply of highly qualified people, promoting the benefits of advanced studies, demonstrating federal leadership by investing in the skills required to meet the needs of the knowledge economy and facilitating the transition of highly skilled young people to a rapidly changing labour market.
Expected Results (French)
Le Programme Emploi-jeunesse du PARI contribue à accroître le bassin de personnes hautement qualifiées, fait la promotion des études supérieures, démontre le leadership fédéral grâce aux investissements effectués dans l’acquisition des compétences requises pour répondre aux besoins de l’économie du savoir et facilite la transition des jeunes hautement qualifiés vers un marché du travail en évolution rapide.
Federal Riding
Ville-Marie--Le Sud-Ouest--Île-des-Soeurs
Federal Riding (French)
Ville-Marie--Le Sud-Ouest--Île-des-Soeurs
Federal Riding Number
24077
NAICS Code
511211
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Youth Employment Program
Program Name (French)
Programme d’aide à la recherche industrielle – Programme emploi jeunesse
Program Purpose
The purpose of IRAP’s Youth Employment Program is to assist in increasing the supply of highly qualified people, promoting the benefits of advanced studies, demonstrating federal leadership by investing in the skills required to meet the needs of the knowledge economy and facilitating the transition of highly skilled young people to a rapidly changing labour market.
Program Purpose (French)
Le Programme Emploi-jeunesse du PARI contribue à accroître le bassin de personnes hautement qualifiées, fait la promotion des études supérieures, démontre le leadership fédéral grâce aux investissements effectués dans l’acquisition des compétences requises pour répondre aux besoins de l’économie du savoir et facilite la transition des jeunes hautement qualifiés vers un marché du travail en évolution rapide.
Recipient Business Number
767691124
Recipient City
Montreal|Montréal
Recipient Country
CA
Recipient Legal Name
Matagora Inc.
Recipient Postal Code
H3J 1T6
Recipient Province or Territory
QC
Recipient Type
F
Reference Number
172-2021-2022-Q3-981507