Grant: Canada Graduate Scholarship - Doctoral
University of Western Ontario
$35,000.00
Social/ethical product choice: when purchase behaviour resonates louder than sentiment
EF 2011-12
Programme
Canada Graduate Scholarship - Doctoral
Bénéficiaire
Emplacement
Ontario, Canada
Type de bénéficiaire
Academia
Type
Grant
Source
SSHRC's Expenditures File
Tel que publié
Cle
45454
Name nom
Noseworthy, Theodore J.
Role
Applicant
Award amount
35000.00
Fiscal year exercice financier
2011
Institution
University of Western Ontario
Établissement
University of Western Ontario
Province id
ON
Province en
Ontario
Province fr
Ontario
Competition year
2009
Title
Social/ethical product choice: when purchase behaviour resonates louder than sentiment
Keywords
social/ethical product development; consumer preferences; consumer willingness to pay; social consumption; social contagion
Program name en
Canada Graduate Scholarship - Doctoral
Program name fr
Bourse d'études supérieures du Canada - Doctorat
Discipline en
Marketing
Discipline fr
Marketing
Main discipline en
Management, Business, Administrative Studies
Main discipline fr
Sciences administratives, gestion des affaires et commerce
Area of research en
Social development and welfare
Area of research fr
Développement social et bien-être
