Grant: Applied Research and Development Grants - Level 1

There is a growing public concern over the safety of cosmetics products and the Think Dirty mobile app is closing a large gap in the provision of toxicity, cancerogenicity and alergenicity information to consumers. With the Think Dirty mobile app, consumers are making more informed choices and better managing their health. There are certain consumers who are looking to acquire this knowledge through a web based application. Hence Durham College will be developing Mobile Application Mirrored Web Platform for Think Dirty. The knowledge and data acquisition and management technologies developed through this project will be critical components in this project. This research therefore has significant impacts for socio-economic, environmental and health issues. It will also provide direct economic benefits to Think Dirty, through the creation of novel intellectual property directly affecting the company bottom line by facilitating better service to customers and reducing the costs. Since the company's main product is targeting the global market, the outcome of this project will improve the product competitiveness; will also facilitate export revenue growth. With this web based application the company will be able to provide better experience to a new group of clients who are looking to use web based application. The company will be able to capitalize on providing the knowledge and experience on two platforms and gain a solid customer base.