Grant: Engage Grants Program

Mississauga-based Mytrak (http://www.mytrak.com/) has implemented a method of using accelerometer data to monitor and track fitness performance. Their system engages and motivates people to stay physically active at home, at work and at play through the use of state-of-the-art wearable accelerometer called the M2. The M2 device provides a visual update on the progress towards that day's goal in the form of a simple one-touch ""health circle"" that progressively turns green as goals are met. Mytrak would like to expand to broader market segments by also utilizing the smartphone as a technology platform. Dr. Doherty and his team have expertise developing smartphone applications that track, process, and graphically display on-board sensor data such as that from accelerometer and GPS chips, including on four generations of Blackberry smartphones. This expertise will be used move the Mytrak system to a smartphone platform, including developing an application that can access the accelerometer chip and track the data continuously in the background, adopting the Mytrak's smart-coaching system algorithms to the new streaming, and developing a one-touch ""health circle"" user interface on the Blackberry. Moving to a smartphone platform provides a unique opportunity to reach new market segments without the need for a secondary hardware device. More accurate, in-depth and timelier information and messages in the hands of Mytrak clients will assist them in being more pro-active about lifestyle management. Successful deployment of their existing platform on a smartphone would open the door key future enhancements to their system, including incorporation of other smartphone sensor data such as GPS, and development of an interactive messaging system.