Grant: Knowledge Translation Supplement

Influenza is a common respiratory illness affecting millions of Canadians every year. While influenza infections are not severe for most healthy adults and older children, it can lead to serious complications in more vulnerable populations (i.e. elderly, young children and immune compromised). Influenza vaccinations have been the standard of care for the prevention and control of influenza. Moreover, studies indicate that vaccinations are generally beneficial and cost-effective for most age groups. In this grant, we will create 2 videos: one for patients and the other for healthcare practitioners to translate the knowledge derived from CIHR-funded research on the importance of universal vaccination on the public health. The videos will be disseminated through many multimedia platforms through Insidermedicine: insidermedicine.com, google news, iTunes/iPhone/iPad, and the InsidermedicineTV network.