Contribution: Industrial Research Assistance Program – Contributions to Firms
Placeholder Canada Inc.
$170,000.00
Revenue growth through innovative marketing
EF 2022-23 · 2022-11-15
Résumé
Increase revenue growth trajectory through the development of a new set of revenue-driving capabilities that improve conversion rates and through further experimentation with data-driven acquisition channel mix to attract higher-LTV customers.
Ministère
Programme
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (lien de confiance élevée)
Bénéficiaire
Emplacement
Calgary|Calgary, Alberta, Canada
Type de bénéficiaire
For-profit organization
Numéro d'entreprise
716229885
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Tel que publié
Agreement End Date
2023-05-31
Agreement Number
998091
Agreement Start Date
2022-11-15
Agreement Title
Revenue growth through innovative marketing
Agreement Title (French)
Croissance des revenus grâce à un marketing innovant
Agreement Type
Contribution
Agreement Value
$170,000.00
Amendment Number
0
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
Increase revenue growth trajectory through the development of a new set of revenue-driving capabilities that improve conversion rates and through further experimentation with data-driven acquisition channel mix to attract higher-LTV customers.
Description (French)
Augmenter la trajectoire de croissance du chiffre d’affaires par le développement d’un nouvel ensemble de capacités génératrices de revenus qui améliorent les taux de conversion et par la poursuite de l’expérimentation d’une combinaison de canaux d’acquisition basée sur des données pour attirer des clients à forte valeur ajoutée.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Calgary Confederation
Federal Riding (French)
Calgary Confederation
Federal Riding Number
48005
NAICS Code
51121
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
716229885
Recipient City
Calgary|Calgary
Recipient Country
CA
Recipient Legal Name
Placeholder Canada Inc.
Recipient Operating Name
Placeholder.co
Recipient Postal Code
T2M 0K3
Recipient Province or Territory
AB
Recipient Type
F
Reference Number
172-2022-2023-Q3-998091
