Grant: Applied Research and Development Grants - Level 1

Toronto, Ontario based Space Database Inc. is launching development of a novel marketing tool that will greatly enhance the way the commercial real estate space is marketed and sold. This tool will use evolving web browser standards (HTML5 and WebGL) to render office buildings and individual rental units in three dimensions (3D). It will provide a more in-depth and interactive experience for prospective tenants, allowing them to more clearly see a building and available space as if they were actually there. Many prospective tenants want to experience the space without the necessity of traveling to the building. This development will allow them to screen out unsuitable buildings and space more efficiently. In addition, sales personnel have an attractive marketing tool which gives them a differentiating factor to showcase the building. In a very competitive real estate market, leasing agents are looking for an edge to place their listings foremost in prospective tenants eyes. The dynamic aspect of interactive, database-driven 3D models is a significant improvement over the current offerings, such as static 2D floor plans and ""stacking plans"" that have limited interactive capability.