Grant: Applied Research and Development Grants - Level 2
Cambrian College
$47,605.00
Prototype Development and Testing: Queue Length Detection and Interactive Marcom System
EF 2014-15
Résumé
This project seeks to marry mobile web application technology and micro-electronic data transmission toprovide an innovative interactive marketing communications (Marcom) solution. There are two technicalobjectives to the project. 1: To conceive of and develop a presence sensing array that will communicate queuelength to users of android and apple mobile devices. 2: To develop and field test an in situ advertisingcommunication system for android and apple mobile devices for use in retail stores. Faculty expertise inmicro-electronics, web design and web prgramming have been brought together to provide an appropriatesolution.
Programme
Applied Research and Development Grants - Level 2
Bénéficiaire
Emplacement
Ontario, Canada
Type de bénéficiaire
Academia
Type
Grant
Source
NSERC's Awards Data
Tel que publié
Application id
453178-2013
Name nom
Gravel, Stephen
Department département
Head Office
Organization id
24060
Institution établissement
Cambrian College
Province en
Ontario
Province fr
Ontario
Country en
CANADA
Country fr
CANADA
Fiscal year exercice financier
2014
Competition year année de concours
2013
Award amount
47605
Program id
CARD2
Program name en
Applied Research and Development Grants - Level 2
Program name fr
Subventions de recherche et développement appliquée - niveau 2
Group en
Research partnerships programs
Group fr
Programmes de partenariat
Committee code
1561
Committee name en
Applied Research and Development Grants
Committee name fr
Subventions de recherche et développement appliquée
Area of application code
800
Area of application group en
Information and communication services
Area of application group fr
Services d'information et de télécommunications
Area of application en
Information and communication services
Area of application fr
Services d'information et de télécommunications
Research subject code
2701
Research subject group en
Information technology
Research subject group fr
Technologie de l'information
Research subject en
Computer hardware
Research subject fr
Matériel informatique
Partie
1
Nb partie
1
Application title
Prototype Development and Testing: Queue Length Detection and Interactive Marcom System
Keyword
NSERC
Application summary
This project seeks to marry mobile web application technology and micro-electronic data transmission toprovide an innovative interactive marketing communications (Marcom) solution. There are two technicalobjectives to the project. 1: To conceive of and develop a presence sensing array that will communicate queuelength to users of android and apple mobile devices. 2: To develop and field test an in situ advertisingcommunication system for android and apple mobile devices for use in retail stores. Faculty expertise inmicro-electronics, web design and web prgramming have been brought together to provide an appropriatesolution.
