Contribution: Industrial Research Assistance Program – Contributions to Firms
Rapid Novor Inc.
$92,147.00
Inbound marketing and lead nurturing through content creation and workflow development
EF 2021-22 · 2021-07-01
Résumé
This project will allow us to focus on the development of an early-stage lead generation funnel to accelerate sales and foster continuous company growth. In this project, we will pursue content creation, promotional work, SEO, and market research, with the goal of attracting, nurturing, and increasing the volume of leads in the early stages of their buying journey. Ultimately this will lead to increased lead flow, and increased revenue.
Ministère
Programme
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (lien de confiance élevée)
Bénéficiaire
Emplacement
Kitchener|Kitchener, Ontario, Canada
Type de bénéficiaire
For-profit organization
Numéro d'entreprise
804554392
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Tel que publié
Agreement End Date
2021-12-31
Agreement Number
976709
Agreement Start Date
2021-07-01
Agreement Title
Inbound marketing and lead nurturing through content creation and workflow development
Agreement Title (French)
Marketing entrant et stimulation des prospects par la création de contenu et le développement du flux de travail
Agreement Type
Contribution
Agreement Value
$92,147.00
Amendment Number
0
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
This project will allow us to focus on the development of an early-stage lead generation funnel to accelerate sales and foster continuous company growth. In this project, we will pursue content creation, promotional work, SEO, and market research, with the goal of attracting, nurturing, and increasing the volume of leads in the early stages of their buying journey. Ultimately this will lead to increased lead flow, and increased revenue.
Description (French)
Ce projet nous permettra de nous concentrer sur la création d'un système de génération de prospects à un stade précoce afin d'accélérer les ventes et de favoriser la croissance continue de l'entreprise. Dans le cadre de ce projet, nous poursuivrons la création de contenu, le travail promotionnel, le référencement et les études de marché. Le but est d'attirer, de stimuler et d'augmenter le volume de prospects dans les premières étapes de leur parcours d'achat. En fin de compte, cette démarche conduira à une augmentation du flux de prospects et des revenus.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Kitchener Centre
Federal Riding (French)
Kitchener-Centre
Federal Riding Number
35045
NAICS Code
54171
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
804554392
Recipient City
Kitchener|Kitchener
Recipient Country
CA
Recipient Legal Name
Rapid Novor Inc.
Recipient Postal Code
N2G 4X8
Recipient Province or Territory
ON
Recipient Type
F
Reference Number
172-2021-2022-Q2-976709
