Grant: Joseph-Armand Bombardier Canada Graduate Scholarships - Master's
Royal Roads University
$17,500.00
How can visual narratives change purchasing behaviours of eco-home products?
EF 2019-20
Programme
Joseph-Armand Bombardier Canada Graduate Scholarships - Master's
Bénéficiaire
Emplacement
British Columbia, Canada
Type de bénéficiaire
Academia
Type
Grant
Source
SSHRC's Expenditures File
Tel que publié
Cle
65837
Name nom
McEwen, Natasha A.S.
Role rôle
Applicant
Amount montant
$17,500
Fiscal year exercice financier
2019
Institution
Royal Roads University
Établissement
Royal Roads University
Province id
BC
Province en
British Columbia
Province fr
Colombie-Britannique
Competition year année du concours
2019
Title titre
How can visual narratives change purchasing behaviours of eco-home products?
Keywords mots clés
visual narratives; frame theory; purchase behaviour; climate change; mitigative behaviours; electric vehicles; residential single source heat pump; communications strategies; marketing strategies
Program
Joseph-Armand Bombardier Canada Graduate Scholarships - Master's
Programme
Bourses d'études supérieures du Canada Joseph-Armand-Bombardier - Maîtrise
Discipline en
Communications and Media Studies
Discipline fr
Communications et études des médias
Main discipline
Communications and Media Studies
Discipline principale
Communications et études des médias
Area of research
Communication
Domaine de recherche
Communications
