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Grant: Canada Graduate Scholarships - Doctoral

HEC Montréal

$35,000.00

To err is not only human: When recommendation agents fail to suggest an optimal offering to customers

EF 2022-23

Programme
Canada Graduate Scholarships - Doctoral
Bénéficiaire
Emplacement
Quebec, Canada
Type de bénéficiaire
Academia
Type
Grant
Source
SSHRC's Expenditures File

Tel que publié

Cle
86976
File number
767-2021-2708
Name nom
Poirier, Sara-Maude
Role rôle
Applicant
Amount montant
35000.0
Fiscal year exercice financier
2022
Institution
HEC Montréal
Établissement
HEC Montréal
Province id
QC
Province en
Quebec
Province fr
Québec
Competition year année du concours
2021
Title titre
To err is not only human: When recommendation agents fail to suggest an optimal offering to customers
Keywords mots clés
internet marketing; product recommendations; recommendation agents; service failure; perceived betrayal; desire for revenge; avoidance; relationship quality; trust; anthropomorphism
Program
Canada Graduate Scholarships - Doctoral
Programme
Bourses d'études supérieures du Canada - Doctorat
Sshrc discipline en
Marketing
Crsh discipline fr
Marketing
Sshrc main discipline
Management, Business, Administrative Studies
Crsh discipline principale
Sciences administratives, gestion des affaires et commerce
Sshrc area of research
Information Technologies
Crsh domaine de recherche
Technologies de l'information
Crdc field of research
Not Applicable
Ccrd domaine de recherche
Sans objet