Grant: College and Community Innovation Program
Northern Alberta Institute of Technology
$250,000.00
NAIT Centre for Innovative Media
EF 2016-17
Résumé
As Alberta seeks to reduce reliance on hydrocarbons, it is essential to support the growth of small- and medium-sized enterprises (SMEs). This proposal focuses on catalyzing productivity in Alberta's $573M Interactive Digital Media (IDM) industry, which is comprised of companies that create digital products for online consumption, such as software, applications, movies, animation and games. The breadth and depth of resources and expertise required to meet their product development needs has prevented the private sector from providing solutions. Creating a Centre for Innovative Media (CIM) will enable NAIT to provide the expertise,tools and facilities needed to expand its capacity to work with IDM industry partners to enable them to overcome product development and commercialization challenges. CIM will support companies develop and commercialize new digital products supporting technology development from idea and conceptualization, through prototype development and testing to final product development and market launch. The vision for CIM was developed after extensive industry consultation. The CIM team integrates experts in gaming, animation, computer systems, graphic design, web and mobile applications, content development, userexperience and user interface design, application development and testing, communications, story development, storytelling, video production, virtual reality, business development and marketing. NAIT students will be strongly involved in projects. Exposure to real-world industry problems will strengthen their training, creating future creative leaders and entrepreneurs. NAIT has an extensive track record of applied research in this area. Since 2012, it has partnered with industry on more than 350 media-related technologydevelopment projects, involving 550 students and more than a dozen faculty. Although the focus is on small business, NAIT will also partner with large companies in sectors where linking them with small business to enhance the IDM industry value chain and create synergies for SMEs.
Programme
College and Community Innovation ProgramCollege and Community Innovation Program (lien de confiance élevée)
Bénéficiaire
Emplacement
Alberta, Canada
Type de bénéficiaire
Academia
Type
Grant
Source
NSERC's Awards Data
Tel que publié
Application id
499093-2016
Name nom
Dambrowitz, Christopher
Department département
NAIT HP Centre
Organization id
25090
Institution établissement
Northern Alberta Institute of Technology
Province en
Alberta
Province fr
Alberta
Country en
CANADA
Country fr
CANADA
Fiscal year exercice financier
2016
Competition year année de concours
2016
Award amount
250000
Program id
CCIP
Program name en
College and Community Innovation Program
Program name fr
Programme d'innovation dans les collèges et la communauté
Group en
Research partnerships programs
Group fr
Programmes de partenariat
Committee code
1564
Committee name en
Innovation Enhancement Grants
Committee name fr
Subventions de renforcement de l'innovation
Area of application code
802
Area of application group en
Information and communication services
Area of application group fr
Services d'information et de télécommunications
Area of application en
Information systems and technology
Area of application fr
Systèmes d'information et technologie de l'information
Research subject code
2700
Research subject group en
Information technology
Research subject group fr
Technologie de l'information
Research subject en
Information technology
Research subject fr
Technologie de l'information
Partie
1
Nb partie
6
Application title
NAIT Centre for Innovative Media
Keyword
NSERC
Application summary
As Alberta seeks to reduce reliance on hydrocarbons, it is essential to support the growth of small- and medium-sized enterprises (SMEs). This proposal focuses on catalyzing productivity in Alberta's $573M Interactive Digital Media (IDM) industry, which is comprised of companies that create digital products for online consumption, such as software, applications, movies, animation and games. The breadth and depth of resources and expertise required to meet their product development needs has prevented the private sector from providing solutions. Creating a Centre for Innovative Media (CIM) will enable NAIT to provide the expertise,tools and facilities needed to expand its capacity to work with IDM industry partners to enable them to overcome product development and commercialization challenges. CIM will support companies develop and commercialize new digital products supporting technology development from idea and conceptualization, through prototype development and testing to final product development and market launch. The vision for CIM was developed after extensive industry consultation. The CIM team integrates experts in gaming, animation, computer systems, graphic design, web and mobile applications, content development, userexperience and user interface design, application development and testing, communications, story development, storytelling, video production, virtual reality, business development and marketing. NAIT students will be strongly involved in projects. Exposure to real-world industry problems will strengthen their training, creating future creative leaders and entrepreneurs. NAIT has an extensive track record of applied research in this area. Since 2012, it has partnered with industry on more than 350 media-related technologydevelopment projects, involving 550 students and more than a dozen faculty. Although the focus is on small business, NAIT will also partner with large companies in sectors where linking them with small business to enhance the IDM industry value chain and create synergies for SMEs.
