Contribution: Industrial Research Assistance Program – Contributions to Firms
Hummingbird Chocolate Maker
$30,000.00
Branding Development
EF 2019-20 · 2019-08-12
Résumé
This project will focus on revitalizing our brand and packaging to reflect Hummingbird’s position as one of the world’s best chocolate makers.
To this end, Hummingbird requires assistance and the expertise of a creative partner that will help us to craft an international brand. This brand agency will interpret and actualize our vision into a compelling and emotive brand that will captivate consumers throughout all stages of engagement and help us to grow to scale. The agency will focus on brand positioning, visual branding, product packaging, and supportive marketing materials, while staff time is also required to research packaging materials and suppliers required to implement new designs.
Ministère
Programme
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (lien de confiance élevée)
Bénéficiaire
Emplacement
Almonte|Almonte, Ontario, Canada
Type de bénéficiaire
For-profit organization
Numéro d'entreprise
848035846
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Tel que publié
Agreement End Date
2020-03-31
Agreement Number
934424
Agreement Start Date
2019-08-12
Agreement Title
Branding Development
Agreement Title (French)
Développement de l'image de marque
Agreement Type
Contribution
Agreement Value
$30,000.00
Amendment Number
0
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
This project will focus on revitalizing our brand and packaging to reflect Hummingbird’s position as one of the world’s best chocolate makers.
To this end, Hummingbird requires assistance and the expertise of a creative partner that will help us to craft an international brand. This brand agency will interpret and actualize our vision into a compelling and emotive brand that will captivate consumers throughout all stages of engagement and help us to grow to scale. The agency will focus on brand positioning, visual branding, product packaging, and supportive marketing materials, while staff time is also required to research packaging materials and suppliers required to implement new designs.
Description (French)
Ce projet se concentrera sur la revitalisation de notre marque et de notre emballage afin de refléter la position de Hummingbird comme l'un des meilleurs chocolatiers du monde. Pour ce faire, Hummingbird a besoin de l'aide et de l'expertise d'un partenaire créatif qui nous aidera à créer une marque internationale. Cette agence de marque interprétera et actualisera notre vision pour en faire une marque convaincante et émotive qui captivera les consommateurs à toutes les étapes de l'engagement et nous aidera à évoluer. L'agence se concentrera sur le positionnement de la marque, l'image de marque, l'emballage des produits et le matériel de marketing de soutien, tandis que le personnel devra également consacrer du temps à la recherche des matériaux d'emballage et des fournisseurs nécessaires pour mettre en œuvre de nouveaux concepts.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Lanark--Frontenac--Kingston
Federal Riding (French)
Lanark--Frontenac--Kingston
Federal Riding Number
35049
NAICS Code
311351
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
848035846
Recipient City
Almonte|Almonte
Recipient Country
CA
Recipient Legal Name
Hummingbird Chocolate Maker
Recipient Postal Code
K0A 1A0
Recipient Province or Territory
ON
Recipient Type
F
Reference Number
172-2019-2020-Q2-934424
