Contribution: Industrial Research Assistance Program – Contributions to Firms
Nix Sensor Ltd.
$175,000.00
Business Innovation - Nix Sensor Ltd. new strategy for the print and packaging and online sectors of the colour measurement industry.
EF 2023-24 · 2023-11-01
Résumé
Nix Sensor Ltd. (Nix) has recently developed and released the “Nix Print Pro” software suite for PC and Mac. This software tool, in combination with a Nix spectrophotometer, allows for complete analysis and control of the printing press workflow. Nix now needs to develop an airtight marketing and customer acquisition plan to effectively find, filter, and convert potential customers to capitalize on our technology investments. This project lays out the go-to-market strategy for the Nix Print Pro software into 4 separate parts that will run in parallel: Develop a comprehensive market report with industry experts to create an effective strategy, start demand generation and conversion optimization activities, and optimize reporting.
Ministère
Programme
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (lien de confiance élevée)
Bénéficiaire
Emplacement
Hamilton|Hamilton, Ontario, Canada
Type de bénéficiaire
For-profit organization
Numéro d'entreprise
818364242
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Tel que publié
Agreement End Date
2025-03-21
Agreement Number
1014347
Agreement Start Date
2023-11-01
Agreement Title
Business Innovation - Nix Sensor Ltd. new strategy for the print and packaging and online sectors of the colour measurement industry.
Agreement Title (French)
Innovation en entreprise - Nix Sensor Ltd. Nouvelle stratégie pour les secteurs de l’impression, de l’emballage et des services en ligne de l’industrie de la mesure des couleurs.
Agreement Type
Contribution
Agreement Value
$175,000.00
Amendment Number
0
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
Nix Sensor Ltd. (Nix) has recently developed and released the “Nix Print Pro” software suite for PC and Mac. This software tool, in combination with a Nix spectrophotometer, allows for complete analysis and control of the printing press workflow. Nix now needs to develop an airtight marketing and customer acquisition plan to effectively find, filter, and convert potential customers to capitalize on our technology investments. This project lays out the go-to-market strategy for the Nix Print Pro software into 4 separate parts that will run in parallel: Develop a comprehensive market report with industry experts to create an effective strategy, start demand generation and conversion optimization activities, and optimize reporting.
Description (French)
Nix Sensor Ltd. (Nix) a récemment développé et lancé la suite logicielle «Nix Print Pro» pour PC et Mac. Cet outil logiciel, associé à un spectrophotomètre Nix, permet une analyse et un contrôle complets du flux de production de la presse d’imprimerie. Nix doit maintenant développer un plan de marketing et d’acquisition de clients pour trouver, filtrer et convertir efficacement les clients potentiels afin de capitaliser sur nos investissements technologiques. Ce projet définit la stratégie de mise sur le marché du logiciel Nix Print Pro en 4 parties distinctes qui se dérouleront en parallèle : Développer un rapport de marché complet avec des experts de l’industrie pour créer une stratégie efficace, lancer des activités de génération de demande et d’optimisation de la conversion, et optimiser la création de rapports.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Hamilton Centre
Federal Riding (French)
Hamilton-Centre
Federal Riding Number
35035
NAICS Code
334511
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
818364242
Recipient City
Hamilton|Hamilton
Recipient Country
CA
Recipient Legal Name
Nix Sensor Ltd.
Recipient Postal Code
L8L 6A1
Recipient Province or Territory
ON
Recipient Type
F
Reference Number
172-2023-2024-Q4-1014347
