Contribution: Industrial Research Assistance Program – Contributions to Firms
Kitchen Partners Limited
$28,000.00
COVID-19 REBOUND: Go-To-Market digital strategy
EF 2020-21 · 2020-10-01
Résumé
Kitchen Partners is looking to redesign it’s Go To Market Sales and Marketing approach as a result of COVID-19. The current state of the pandemic has challenged company's previous approach to current and soliciting potential new customers. A significantly revised sales approach with new digital (video) tools is required to reach current and potential customers who are not in the offices or development kitchens.
Ministère
Programme
Industrial Research Assistance Program – Contributions to FirmsIndustrial Research Assistance Program-Contributions to Firms (lien de confiance élevée)
Bénéficiaire
Emplacement
Edmonton|Edmonton, Alberta, Canada
Type de bénéficiaire
For-profit organization
Numéro d'entreprise
101827368
Type
Contribution
Source
Proactive Disclosure - Grants and Contributions
Tel que publié
Agreement End Date
2021-03-31
Agreement Number
957258
Agreement Start Date
2020-10-01
Agreement Title
COVID-19 REBOUND: Go-To-Market digital strategy
Agreement Title (French)
REBOND COVID-19 : Stratégie numérique de mise sur le marché
Agreement Type
Contribution
Agreement Value
$28,000.00
Amendment Number
0
Coverage
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation. | Les projets des Contributions aux entreprises stimulent la création de richesse au Canada grâce à l’innovation technologique.
Description
Kitchen Partners is looking to redesign it’s Go To Market Sales and Marketing approach as a result of COVID-19. The current state of the pandemic has challenged company's previous approach to current and soliciting potential new customers. A significantly revised sales approach with new digital (video) tools is required to reach current and potential customers who are not in the offices or development kitchens.
Description (French)
Kitchen Partners cherche à repenser son approche de vente et de marketing de « mise sur le marché » en conséquence de la COVID-19. L'état actuel de la pandémie a remis en question l'approche précédente de l'entreprise, qui consistait à solliciter les clients actuels et de nouveaux clients potentiels. Une approche de vente considérablement révisée avec de nouveaux outils numériques (vidéo) est nécessaire pour atteindre les clients actuels et potentiels, qui ne se trouvent pas dans les bureaux ou les cuisines de développement.
Expected Results
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Expected Results (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Federal Riding
Edmonton Mill Woods
Federal Riding (French)
Edmonton Mill Woods
Federal Riding Number
48017
NAICS Code
311990
Organization Code
nrc-cnrc
Organization
National Research Council Canada | Conseil national de recherches Canada
Program Name
Industrial Research Assistance Program – Contributions to Firms
Program Name (French)
Programme d’aide à la recherche industrielle – Contributions aux entreprises
Program Purpose
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Program Purpose (French)
Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation
Recipient Business Number
101827368
Recipient City
Edmonton|Edmonton
Recipient Country
CA
Recipient Legal Name
Kitchen Partners Limited
Recipient Postal Code
T6N 1E3
Recipient Province or Territory
AB
Recipient Type
F
Reference Number
172-2020-2021-Q3-957258
